Filipinos generally love to indulge and splurge on food. With our daily diet consisting mostly of meat, dairy products, and carbohydrates, gaining weight can be inevitable. This lifestyle drives some to great extents in getting rid of unnecessary fats including unhealthier options like excessive exercising, harmful diets, and ineffective diet pills. Other than the health risks these pose, it is obviously not enjoyable for anyone. This is why Glutalipo was made to taste like any other juice drink, coffee, and even milk tea: to give consumers the same feeling of drinking their favorite drinks but instead of consuming more fats and sugars, what the user takes are active ingredients that help in cleansing the body. Glutalipo wants every customer to still enjoy their favorite food and when it’s time to get rid of the guilt of eating too much, the experience is still pleasurable to the taste.

- To eradicate the notion of being healthy and staying healthy equates to disregarding life’s simple pleasures such as eating.

- To make Glutalipo a part of the consumer’s daily diet as a drink that they enjoy just like the ones they are already having.

- To make it known that being health-conscious can still be enjoyable and affordable instead of having to do crazier diets or spending too much in a variety of treatments.